How Are You Different?

At bbr marketing, we know that being great simply isn’t enough for professional services firms anymore. Knowing what you do and believing you are the best just doesn’t cut it in today’s increasingly competitive market. This is particularly true for accountants, attorneys, engineers and other consultants, since you don’t sell a product that your customers can pick-up and carry home. You sell your knowledge, experience and ideas instead, tools that are no less valuable but much harder to describe and value.

This is why establishing your brand and backing it up with strong marketing is vitally important – it differentiates you from your competition. And since time is, quite literally, money for you, your marketing needs to be on target and strategic, and easy for both your internal and external audiences to understand and communicate. Having worked directly for professional services firms ourselves, we understand the unique challenges firms like yours face, and bring a wealth of knowledge and ideas to the table that will differentiate you in your marketplace, increase your awareness among all your target audiences and ultimately help you grow. What are you waiting for?

bbr marketing Bios

view bio Bonnie Buol Ruszczyk  

view bio Kelly Googe Lucas   Client Marketing Director

view bio Sarah Warlick   Content Director

view bio Tina Winslett   Operations & Traffic Manager

view bio Shauna McCullough-Hightower   Marketing & Project Manager

view bio Madison Rojo   Graphic Designer

I am passionate about helping my clients identify their differentiators, create effective marketing strategies and grow exponentially. I know professional services marketing and what it takes to think strategically and execute effectively.


Check out my book!

Bonnie teaches the art of growing your firm in the digital age, helping you uncover your firm’s unique value while sharing proven techniques for using the most effective online channels. Click here to learn more.