Category Archives: content marketing

Jun
23
2016

LinkedIn Campaign Manager New Features and Expanded Options

0 COMMENTS | Posted in marketing, Social Media

by Sarah Warlick, content director 
Image Source: https://bit.ly/28JmXGn
LinkedIn isn’t just for networking. It’s a powerful B2B advertising platform as well, with a professional audience and focus on business-related content that creates an ideal environment for delivering your message. Last summer the company rolled out a …. more >

Jun
20
2016

Twitter Changes Made Simple

0 COMMENTS | Posted in Social Media

by Sarah Warlick, content director

If you’re perplexed about the details of recent and upcoming Twitter tweaks, you’re not alone. Though most users are well aware that the platform is making changes, many are confused by exactly what those differences entail. Delightful …. more >

Jun
10
2016

A Smorgasbord of Digital Marketing Trivia

1 COMMENTS | Posted in Branding, Communication, marketing, Social Media, Websites, Writing

by Kelly Googe Lucas, client marketing director
I recently attended Digital Summit Atlanta, a conference dedicated to sharing insights and educating attendees about online marketing and its many opportunities. This year’s event was definitely informative – I learned about emerging trends, bandwagons to …. more >

Jun
29
2015

New FTC Rules for Social Media Marketers

0 COMMENTS | Posted in marketing, Social Media

 
by Sarah Warlick, content director

There has always been a certain amount of murkiness surrounding the protocols for disclosing paid relationships in social media marketing. Given the newness of the entire area, some confusion is to be expected on the parts of both participants …. more >

Feb
26
2015

Net Neutrality FTW!

0 COMMENTS | Posted in Websites

 
by Sarah Warlick, content director
The votes are in and net neutrality is now a policy protected by law. Internet junkies rejoice!
After months of worrying, what-if-ing and lobbying on both sides, the Federal Communications Commission has voted 3-2 to adopt net neutrality rules …. more >

Feb
23
2015

Linkbuilding Confusion Cleared Up (Sort Of)

0 COMMENTS | Posted in Uncategorized, Websites

 
by Sarah Warlick, content director
Are you unable to figure out if linkbuilding is positive or negative after reading conflicting advice? If so, you’re in good company. There has been a steady stream of new information and misinformation clogging up the pipelines for years …. more >