Branding Matters for Recruiting and Retention at Professional Services Firms

This post originally appeared on Accounting Today, written by Bonnie Buol Ruszczyk, president Building a strong brand helps you stand out in the marketplace and draw new clients. That’s common knowledge, but few accounting firms realize how important branding is for solving another of their biggest challenges: recruiting and retaining top talent Attracting the best candidates…

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7 Lessons from the Thriving Firm Conference

  by Bonnie Buol Ruszczyk, president A few weeks ago, I was lucky enough to attend and exhibit at the RAN ONE Americas Thriving Firm Conference in Sarasota, Florida. It was our second outing as exhibitors at a trade show, and it was time and money well spent. Much like our first trade show, the…

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Client News: Announcing Engineered Tax Circle, a New Specialty Tax and Green Energy Incentives Resources Group

  OCTOBER 2012 – Engineered Tax Services, a professionally licensed engineering firm devoted to the CPA community and its LEED, Circular 230 and other green energy incentive needs, has announced the creation of a new professional education and networking group, Engineered Tax Circle (ETC). Through regular meetings, webinars and conferences, ETC fosters peer collaboration and…

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