What Else Is Your Logo Saying?

We’ve stressed repeatedly the need to have your copy checked by others before you share it, pointing out that the more eyes scan it, the better your chances of catching mistakes. You get it, no doubt, but did you know that the same principle applies to logos and other graphic content? But it’s easy to…

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bbr marketing news: AAM Taps Bonnie Buol Ruszczyk for 2016-2017 Board of Directors

Atlanta, GA – May 2016 – Bonnie Buol Ruszczyk, founder and president of Atlanta-based professional services marketing firm bbr marketing, will join the board of directors of the nation’s premier organization focused on marketing for accounting firms and individual accounting professionals. The Association for Accounting Marketing (AAM), a 700+ member organization dedicated to helping the…

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Marketing Works Well – If You Let It!

  by Bonnie Buol Ruszczyk, president I had lunch last week with a colleague who works at a well-respected accounting firm in Atlanta. We get together every six months or so just to check in, catch up and share ideas. She is always winning “Best of” awards at the Association of Accounting Marketing annual conferences…

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