Posts Tagged ‘Customer relationship management’
How You Spend Trumps What You Spend in Accounting Marketing
by Bonnie Buol Ruszczyk, president For the 2nd time, the Association for Accounting Marketing (AAM) and Hinge Research Institute have partnered to conduct a detailed study of marketing budgets within CPA firms. We highly recommend you get your hands on this study since it is the only one of its kind in the industry and…
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