The Most Effective Social Media Platforms

  by Kelly Lucas, client marketing director When asked what is the most effective social media platform for their organization, B2B marketers choose LinkedIn, according to Social Media Examiner’s 2014 Social Media Marketing Industry Report. This report is based on data gathered from a survey of 2,887 marketers in first quarter 2014. There’s quite a bit…

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Social Media Dreaming

  by Sarah Warlick, writer and copy editor I’ve been devoting a lot of thought to social media lately between reading articles about it, writing some myself, helping manage it for clients and handling my own accounts. The result was that my brain helpfully carried on without me as I slept, entertaining me with a…

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“Kittens can be polarizing” and other nuggets of marketing wisdom

  by Kelly Googe Lucas, marketing and social media manager This past week I attended the second annual Digital Summit here in Atlanta. The event played host to nerds professionals of all types and offered workshops and panels that touched on the latest and greatest in digital marketing. I gleaned some great information and have…

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