Free Marketing Automation from MailChimp

By bbr |

If you’ve been considering marketing automation for your firm, you’ll be happy to hear that MailChimp is now offering a suite of free automation tools. It’s a sweet deal, allowing those with the free versions of MailChimp accounts to use the tools that were previously available only to paid users. In addition to the perfect…

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I’ll Take Credit for MailChimp Inbox Preview

By bbr |

  by Kelly Googe Lucas, client marketing director We’ve been using MailChimp to send our newsletters for quite some time. We also regularly suggest the platform to clients when they are looking to start newsletters for their firms. It’s a fairly easy platform to learn and navigate, and since they are based in Atlanta, we…

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“Kittens can be polarizing” and other nuggets of marketing wisdom

By bbr |

  by Kelly Googe Lucas, marketing and social media manager This past week I attended the second annual Digital Summit here in Atlanta. The event played host to nerds professionals of all types and offered workshops and panels that touched on the latest and greatest in digital marketing. I gleaned some great information and have…

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I don’t mean to “Complain,” but…

By bbr |

  by Kelly Googe Lucas, marketing and social media manager Each and every single day I receive several newsletters and email blast announcements. They come from clients, vendors and others with whom I registered for something a million years ago and they still have me in their system. For the most part, I just skim…

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