Curmudgeons at Play

by Sarah Warlick, copy editor Out with the old and in with the new! We’re all about to become disciplined, fit and disturbingly Zen in our daily lives, what with resolutions for 2012 fresh in our minds. As part of this new leaf motif, let’s pause in our newly adopted heart-healthy, sustainable and time-efficient routines…

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Google Grades on Spelling

  by Sarah Warlick, copy editor Spelling, meh. Spellcheck will fix it. My people will handle that. Google doesn’t judge…or does it? As it happens, it does, and the relative quality of your spelling and grammar will be reflected in your website’s page rank on the world’s most powerful search engine. Spelling correctly so that…

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Sarah Addresses Readers’ Grammar Gripes

  by Sarah Warlick, copy editor or grammar geek, whichever you prefer It seems that a lot of people have specific grammar gripes, as well as areas where they’re unsure how to navigate. Perhaps we were each looking out the window in English class on different days. In response to some great comments and questions…

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Avoiding Common Writing Mistakes

  by Sarah Warlick, copy editor, BBR Marketing Writing is a basic cornerstone of business communication that most of us do every day. We’re judged on our ability to write clearly, and even though it’s not fair to gauge our professional abilities by our writing – who but a grammar geek has time to learn…

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Close the Deal with a Great Bio

  Who are your favorite vendors and business partners? Are they the ones with the best professional pedigrees and impressive lists of degrees and designations? Or are they the ones with whom you enjoy working, who have your best interests at heart while at the same time having the skills needed to do the job?…

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The Power of Proofreading

  We all do it. Some more often than others. We are embarrassed when we are caught at it too. What am I talking about, you ask? Mistakes in your writing. Some may be small, like poor comma placement. Others can be big, like an incorrect word or bad subject-verb agreement. Even worse, misspelling a…

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