Linkbuilding Confusion Cleared Up (Sort Of)

  by Sarah Warlick, content director Are you unable to figure out if linkbuilding is positive or negative after reading conflicting advice? If so, you’re in good company. There has been a steady stream of new information and misinformation clogging up the pipelines for years now, ever since Google’s Penguin algorithm update was first released.…

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Google updating its search algorithm

  by Kelly Googe Lucas, marketing & social media manager In an effort to keep sites from gaming the search engine optimization (SEO) system, Google announced at SXSW Interactive that it is currently in the process of adjusting its algorithm. Matt Cutts, head of Google’s Webspam team, discussed how the latest tweak will help websites…

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