Posts Tagged ‘social media for accounting firms’
Who ‘Owns’ the Relationships That Arise From Your Firm’s Social Media Presence?
by Sarah Warlick, copywriter and editor A brilliant blogger or talented tweeter creates strong relationships with the audience that follows your firm. What does that mean when personnel changes occur? It’s an interesting question, one of the new horizons that accompany the rise of social media as a branding tool. Companies are beginning to…
Read MoreA Social Media Policy – a Critical Tool to Protect your Firm
Published in AccountingToday (with slight modifications) Having a carefully designed social media policy in place isn’t only a matter of establishing standards for politeness; it’s necessary to legally protect your firm and its actions. Much of business behavior is so entrenched in the culture that it’s learned automatically and taken more or less for granted.…
Read More