Business Development
The Business Benefits of Volunteering
by Kelly Googe Lucas, marketing and social media manager A great many business people give not just of their money to charitable and non-profit organizations, but also their time. They do this for many reasons, e.g. raising money and awareness for a condition that affects their family or helping with a group that works…
Read MoreTips on working with the younger staff at your firm
I meet with a lot of accountants and attorneys, and I’m starting to hear a consistent concern. Who is going to lead our firm once we retire? And why is this younger generation not rising to the opportunity to grow with our firm? This is not only coming from the Boomer generation, but even from…
Read MoreBuilding Relationships is the Best Way to Grow your Business
In the end, trust is what will foster success. Trust is gained by establishing an emotional connection through human interaction. So be human, not a resume.
Read MoreThe Vital Importance of Being Different
Think about what sets you apart from other firms, and customer services can’t be one of them. Everyone says that to the point that it’s just noise now. What do you do different? And if there’s nothing different about you, create a new service, go after a new market or start focusing on a particular type of business. And then shout it from the rooftops! You’ll be surprised at how effective this can be.
Read MoreA Year in Review
It’s hard to believe that a year ago I was getting everything together to launch my new company. I had no idea where this adventure would take me, but had a plan in hand and that red-headed, strong-willed determination to make it work.
Read MoreGetting the most from your networking efforts
Whether you love it or hate it, personal networking is one of the best ways to build your business. But are you getting the most from your efforts? We all have limited time and are being pulled in twenty different directions on a daily basis, so when you actually take the time to go to…
Read MoreManaging Partners Speak about Marketing
I attended a great Legal Marketing Association session today. A panel of managing partners shared their perspective on marketing and business development, and I wanted to share what I heard with you in case you can apply these ideas at your firms.
Read MoreThe Roller Coaster Ride Called Entrepreneurship
My advisors had told me to watch out for certain things as I stared my company, but no one warned me of the extreme ups and downs I’ve experienced in the last six months.
Read MoreFollow-Through is Important…Especially In Business!
I don’t know about you, but to me a promise is a promise is a promise. If you make a commitment to someone to do something, deliver something, or help with something… good business dictates you follow-through and do it.
Read MoreCheck out my Guest Post
Last week I got a return email from someone who wanted to hire me. Then I read the email and laughed so hard I spit coffee out of my nose. The email came from an innocuous sounding group like “the writing guild.” The exciting project they had in mind for me was to write reviews for…wait for it…porn sites. Yes, you read that right, reviews of porn sites.
Read MoreDating “Rules” for Business
I’m struck by the similarities new business meetings have to first or blind dates. And with that in mind, I found many of the “rules” in this book apply well to the task of converting and keeping clients. Here are a few that stood out to me.
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