Posts by bbr
Esoteric Mysteries of the PDF
Have you ever copied text from a PDF file and pasted it somewhere else, comfortable in the knowledge that it had already been proofed and approved, only to find that certain letters were missing? If not, it’s time to get a little uncomfortable. That’s because there’s a strong likelihood you have used this finalized copy…
Read MorePreventing and Resolving Business Divorces
2016’s last Atlanta’s Most Trusted Advisors radio show focused on the topic of business divorces – how to prevent them, how to handle them gracefully and the signs that indicate a split may be necessary (or coming). Bonnie and her co-host, Ryan “Redhawk” McPherson interviewed two attorneys from the business law firm Krevolin & Horst…
Read MoreYear-End Tax Tips and Other Good Ideas from Atlanta’s Most Trusted Advisors
With an eye to the close of 2016, Bonnie and Stone chatted with a tax planner and a financial planner on the latest episode of Atlanta’s Most Trusted Advisors on Atlanta Business Radio. Their guests were CPA and tax partner Alicyn McCloud of FinLogic and Emily Foulkes, a financial planner with Foulkes-Steele Wealth Management. The…
Read MoreGet Serious About Using SSL, or Get Penalized by Google
With cyberscurity, data breaches and identity theft in the news all too often these days, Google is nudging website owners to take steps toward a safer online environment for their audiences. Starting in 2017, the company will be penalizing sites that don’t use a secure socket layer (SSL) on their Chrome browser, and notifying Chrome…
Read MoreClient News: Prominent Atlanta Accounting Firm Adds New Partner
Max Gin to become partner at AGH, after serving the global business advisory and accounting firm as its Director of Real Estate Tax. December 19, 2016 – Atlanta – The leaders of AGH, an Atlanta-based firm providing accounting and business advisory services to clients around the globe, are pleased to announce that Max Gin is…
Read MoreGreat Gift Ideas for Your Clients and Other Deserving Professionals
As the winter holidays approach, individuals and firms alike often struggle to find the perfect gifts. Atlanta Professional Advisors, a group of business owners and thought leaders of which Bonnie is a part, recently discussed the annual challenge and shared our favorite solutions for the present dilemma. We’ve got no idea what you should give…
Read MoreClient News: The Georgia Society of CPAs Teaches Financial Literacy to Middle School Students
ATLANTA (Nov. 21, 2016) – Eighth-grade students throughout the state learned about the importance of saving and budgeting during The Georgia Society of CPAs’ (GSCPA) fourth annual financial literacy day. The program, Millennial Money, gave 100 certified public accountants (CPAs) the opportunity to visit middle school classrooms to teach basic financial concepts, such as saving,…
Read MoreAnd the Winner Is…
It’s that time again. Not Thanksgiving, or Christmas-in-November, or even the Election from the Black Lagoon. No, it’s the most exciting event of all – the wonderful moment when Oxford Dictionaries announces its Word of the Year! After a pretty rough year so far, we could all use something to celebrate and here it is:…
Read MoreOne Business Owner’s Legal Saga
On the most recent episode of Atlanta’s Most Trusted Advisors, Stone Payton and Bonnie Buol Ruszczyk welcomed Amy Brown Williams and Sandy Wallack, an Atlanta attorney who handles criminal matters in state and federal court at the trial and appellate levels. Sandy briefly outlined their situation, saying, “Amy is a former client at this point.…
Read MoreClient News: Global Accounting and Business Advisory Firm Appoints Its First Female President
Kathie Gottlieb assumes top leadership position as the new President of rapidly growing AGH, LLC. ATLANTA – November 10, 2016 – AGH, LLC, a globally-focused accounting and business advisory firm based in Atlanta, Georgia is pleased to announce Kathie Gottlieb as their new President. In this role, Kathie will help lead the firm as it…
Read MoreData Security: A Concern for Every Business
Bonnie and Ryan “Redhawk” McPherson, the co-hosts of popular radio show Atlanta’s Most Trusted Advisors, recently sat down with Donna Grindle to talk about data security. Donna is a Certified HIPAA Privacy and Security Expert (CHPSE) and her company, Kardon Compliance, works with businesses and medical organizations to provide complete data security and HIPAA compliance…
Read MoreLinkedIn Company Pages Are Changing
LinkedIn is about to roll out a major update to Company Pages, so round up your design team and social media page administrators. You won’t have to start from scratch, because content will automatically be migrated to the new format, but what you will need is an updated cover image, logo and tagline. The company…
Read MoreName That Presidential Campaign Slogan
Who’s up for another bbr marketing survey? I know I am! But first, the results from our Halloween Cards survey, drum roll please…. The winner, with 43.3% of the votes, is The Witches of bbr marketing! Last place went to the Snakes & Ladders game, with a mere 3.3%. Guess you guys like seeing our…
Read MoreMarketing Automation for Today’s Small Businesses
Atlanta Business Radio welcomed Sarah Assalti of Sage Software on October 4, in an episode hosted by Stone Payton and our own Bonnie. Sarah’s broad marketing experience runs the gamut from non-profit giants to small startups and includes Fortune 500 companies. As Manager for Marketing Automation at Sage, she focuses on creating processes where none…
Read Morebbr marketing news: Atlanta Firm Owner Named to CPA Practice Advisor’s Most Powerful List
Bonnie Buol Ruszczyk makes the cut as one of the accounting profession’s most powerful women, according to an annual list designated by CPA Practice Advisor Magazine. October 2016 – Atlanta – The owner and president of Atlanta-based bbr marketing has been included in CPA Practice Advisor’s 2016 roster of the Most Powerful Women in Accounting.…
Read MoreWhat is Your Favorite bbr marketing Halloween Card?
Each month, bbr marketing will host a vote to find out what tickles your marketing fancy, with results revealed in a follow-up post. Have an idea for one of our surveys? Let us know! Most professionals send out cards to clients to celebrate the winter holidays. That’s a wonderful sentiment and we whole-heartedly encourage everyone…
Read MoreTalk About Trump and Chat About Clinton With Your Clients
Published by AccountingToday on October 27, 2016 Let’s not ignore the 500lb (orange or blonde, you pick) gorilla in the room. Like ‘em or hate ‘em, Hillary Clinton and Donald Trump are on everyone’s minds right now. And with the election just a few short weeks away (can’t get here soon enough in my opinion),…
Read MoreClient News: Jeff Phillips Joins CPA Consultants’ Alliance
National group devoted to leading and shaping the accounting profession adds Jeff Phillips to its membership September 2016 – The CPA Consultants’ Alliance, a working group of thought leaders who focus on driving change and enhancing value for the accounting profession and those who depend on it, is pleased to announce the addition of Jeff…
Read MoreFree Data and Analytics Resources from Google
Analytical tools to help you measure marketing success and visualize data are hot stuff these days. Not only does clear visual reporting offer you valuable insight into the data, but it can be beautiful too! Google has long been one of the biggest providers of these rapidly evolving tools, and recent updates are further increasing…
Read MoreTech Talk With Jerry Jones and Kelvin Moy on Atlanta’s Most Trusted Advisors
In the latest episode of Atlanta’s Most Trusted Advisors on Business Radio X, Bonnie and her co-host, Ryan “Redhawk” McPherson focused on managing technology and the related risks in today’s changing landscape. Their guests were Jerry Jones, who has a long history of providing IT audits, audit automation and technology consulting services, and Kelvin Moy,…
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