bbr marketing Blog
Strong Growth Leads to Exciting Changes at bbr marketing
By Bonnie Buol Ruszczyk
Continued growth leads to expansion and internal promotions for Atlanta firm bbr marketing.
ATLANTA – January 6, 2013 – Atlanta-based marketing company bbr marketing has acquired additional talent to help the firm meet increasing client demand. Madison (Maddy) Rojo joins the firm as a Junior Designer, contributing her creative talent and technical expertise to fulfill some of the graphic design needs of the growing firm. Maddy is a graduate of Savannah College of Art and Design with a BFA in Animation and brings substantial art and design experience to the position.
Existing team members have also moved into roles of greater responsibility to allow the firm to continue to meet a sustained demand for new services. Marketing and Social Media Manager Kelly Googe Lucas has assumed the position of Client Marketing Director, managing projects and providing clients with comprehensive marketing strategy and services. Sarah Warlick, bbr marketing’s Copy Editor, has stepped into the role of Content Director for the firm. She will be responsible for the development and refinement of cross-channel content to fulfill client firms’ marketing and communication needs.
Bonnie Buol Ruszczyk, the company’s president, is pleased with the changes as well as the firm’s exceptional success. “This is such an exciting time for bbr marketing,” she says. “The growth we’ve seen over the past few years is quite thrilling and it’s wonderful to be able to add this kind of talent. Our team is very strong, and with the addition of Maddy and the new roles for Kelly and Sarah, I’m confident we’ll be able to serve even more clients nationwide. I’m so proud of what this team is doing!”
The firm works exclusively with clients in professional services: accounting, law, engineering, technology, consulting and other industries where knowledge and expertise is the primary offering. Serving the professional services niche requires specialized marketing strategies and tactics that are distinct from those used for more general product-based companies. Because of the unique demands of this market segment and the firm’s proven effectiveness at creating and implementing precise, powerful marketing plans, the small company has been making big waves in the industries it serves – nationwide and even internationally – since it began in 2009.
About bbr marketing
bbr marketing provides marketing services and strategy for professional services firms. Service marketing is vastly different than product marketing. We understand how to help accountants, attorneys, engineers and other consultants reach their audiences and grow their firms. Please visit us on our website at bbrmarketing.com.
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