Change Can Be Difficult, But Well Worth It

“Why do you go away? So that you can come back. So that you can see the place you came from with new eyes and extra colors. And the people there see you differently, too. Coming back to where you started is not the same as never leaving.” ― Terry Pratchett Have you ever wondered…

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People Find You Fascinating!

Okay, that may be an overstatement, but I’d be willing to bet that people to care more about who you are as a person than you think. We preach this to our clients all the time, (see this post called Close the Deal with a Great Bio) especially when it comes to the profiles we…

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Looking Back and Planning for the Future

Ah, the end of the year. When we pull out the hot chocolate, cook our favorite family recipes and look forward to time with our loved ones. It is also a great time for evaluation, looking back over what we accomplished – and didn’t – in 2017 so we can plan for the new year.…

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bbr marketing closing

by Bonnie Buol Ruszczyk, president I wanted to officially let those of you who don’t yet know that I am closing bbr marketing as of Thursday, August 31, 2017. While a surprising and very difficult decision, it is definitely what I need to do at this point in my life. My most recent birthday was…

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Here’s a Big Old Obscure Grammar Rule that You Didn’t Know You Knew

  Most native-born U.S. professionals know how to speak English correctly, even if they don’t choose to do so all the time. When pressed, they can probably even come up with some variation on the rule that governs a particular language convention, like subject-verb agreement or avoiding double negatives. There are certain rules, however, that…

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Even More Digital Marketing Trivia Via Digital Summit Atlanta

Even More Digital Marketing Trivia Via Digital Summit Atlanta | bbr marketing

  Not one to sit idly by and rest on my marketing laurels, I recently attended the Digital Summit in Atlanta to brush up on the latest online marketing trends and tech. As with last year, in between speakers, there would be a scrolling presentation that highlighted interesting digital marketing factoids. Some were pretty obvious,…

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Blog Strategy for Beginners

Publishing a blog is one of the building blocks of a solid content marketing strategy. For professionals who deal in specialized knowledge, this is a key foundational step to building recognition and respect in the niches you serve. Some firms that understand the need, however, are still hesitant to begin – often because they simply…

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Free Marketing Automation from MailChimp

If you’ve been considering marketing automation for your firm, you’ll be happy to hear that MailChimp is now offering a suite of free automation tools. It’s a sweet deal, allowing those with the free versions of MailChimp accounts to use the tools that were previously available only to paid users. In addition to the perfect…

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Tired of the Same Old Marketing Clichés?

We’re tired of them, too. That’s why we work to give each firm something fresh and distinct – something that won’t inspire eye rolls when your audience see it…again. If you’re looking for creative marketing that does more than just “pop,” drop us a line and let’s chat about how bbr marketing can help your…

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Ringling Bros. & Barnum and Bailey’s Missed Rebranding Opportunity

Last week, The Ringling Bros. & Barnum and Bailey Circus announced that after 146 years of entertaining the masses, they were closing down. For some this was a victory, as the protests over their animals had already resulted in the elimination of elephants from performances in 2016. However, Ringling Bros. bravely pushed on, determined to…

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A January To-Do List for Your Firm

How are those New Year’s resolutions going? By now you’ve already trained for a marathon, made a workable budget and thrown out every piece of Tupperware without a lid that fits, no doubt. With all that done, let’s think about ways to get your firm in good shape and ready for 2017 before things get…

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Marketing During Busy Season

I know, I know, it’s called busy season for a reason. But if you think about it, busy season is really the best time for you and your firm to market your services. Here are some reasons why and tips on ways to make it happen.

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Name That Presidential Campaign Slogan

Who’s up for another bbr marketing survey? I know I am! But first, the results from our Halloween Cards survey, drum roll please…. The winner, with 43.3% of the votes, is The Witches of bbr marketing! Last place went to the Snakes & Ladders game, with a mere 3.3%. Guess you guys like seeing our…

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Marketing Automation for Today’s Small Businesses

Atlanta Business Radio welcomed Sarah Assalti of Sage Software on October 4, in an episode hosted by Stone Payton and our own Bonnie. Sarah’s broad marketing experience runs the gamut from non-profit giants to small startups and includes Fortune 500 companies. As Manager for Marketing Automation at Sage, she focuses on creating processes where none…

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What is Your Favorite bbr marketing Halloween Card?

Each month, bbr marketing will host a vote to find out what tickles your marketing fancy, with results revealed in a follow-up post. Have an idea for one of our surveys? Let us know! Most professionals send out cards to clients to celebrate the winter holidays. That’s a wonderful sentiment and we whole-heartedly encourage everyone…

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Talk About Trump and Chat About Clinton With Your Clients

Published by AccountingToday on October 27, 2016 Let’s not ignore the 500lb (orange or blonde, you pick) gorilla in the room. Like ‘em or hate ‘em, Hillary Clinton and Donald Trump are on everyone’s minds right now. And with the election just a few short weeks away (can’t get here soon enough in my opinion),…

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Free Data and Analytics Resources from Google

Analytical tools to help you measure marketing success and visualize data are hot stuff these days. Not only does clear visual reporting offer you valuable insight into the data, but it can be beautiful too! Google has long been one of the biggest providers of these rapidly evolving tools, and recent updates are further increasing…

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